REVOLUTIONIZING M&C LEADERSHIP WITH TURAS
Part of my decision to become a coach for Marketing and Communications leaders is about the pressing need for change in our industry norms. Stereotyping, hierarchy, bureaucracy, and bullying still persist and I have many clients affected by these norms, personally and professionally.
As Turas, I’m dedicated to creating a world where you aren’t defined by labels or constrained by rigid structures. Where the barriers are broken down, where you’re understood and heard, you’re making an impact at an organisational level and you’re thriving, regardless of your Marketing and Comms background or position.
This is a long game and I realise that right now, this seems an impossible task. Yet here’s a thought ‘big doors swing on small hinges’.
Sometimes the most transformative shifts in your life don’t come from grand gestures, they come from wee tweaks.
LIVE YOUR LIFE TO THE FULL, DON’T EXIST
I fundamentally believe you deserve more than to merely exist. Time is too precious – you need to enjoy every step of your journey. This belief isn’t born from theory. From personal experience, I understand intimately what it means to exist:
Taking a job and ‘sitting’ in it being unhappy for 18 months waiting for ‘when’ I’d get my mandate to do what I needed.
Spending all my time ‘justifying’ my / my team’s existence and value to the point of burnout and sacrificing my time with my family and friends.
Facing the profound loss of my husband at 29 and existing for 2 years.
LIGHTEN YOUR LOAD: FROM EXPECTATION TO APPRECIATION
Your brain is ‘wired’ to survive. It’s no surprise you push yourself to constantly chase the next achievement. This creates a real ‘weight’ of expectation. This potentially sets you up for disappointment because in your mind, the next ‘when’ will bring you happiness. When you get there, you immediately focus on the next milestone rather than taking time to enjoy it. Sound familiar?
Life is more than mere existence. It’s about living fully and finding joy every step of the way. Shift your focus from relentless pursuit to mindful appreciation, recognizing that happiness isn’t just a destination, but a way of ‘being’.
What are 3 things you’d like to change?
Let me know and join the #BreaktheMould conversation below…
It’s your journey – travel it well with Turas.